
“Profitability for Your Mobile Food and Catering Business Series – La Crosse”
Are you an aspiring food truck owner ready to turn your culinary dreams into reality? Join us for an exciting and informative workshop designed to equip you with the tools and knowledge you need to succeed in the mobile food and catering business!
Language Accommodations Hmong and Spanish interpretation is available if requested by October 24.
Request for interpretation can be made when registering using the registration link above.
Workshop Highlights:
Effective Financial Management Strategies:
Learn how to manage your finances to maximize your profits and minimize expenses.
Boosting Profitability:
Explore innovative ways to increase your food business’ profitability and optimize your menu for maximum revenue.
Scaling Up with On-Site Food Preparation:
Find out how to invest in equipment and resources for on-site food prep.
Meet the City of Madison Health inspector
to find out directly about the licensing and permitting process and requirements. Ask questions and get direct answers from the experts.
Why Attend?
Expert Guidance from a seasoned food business expert. Get an exclusive insights and knowledge on navigating the regulatory landscape.
Don’t miss this opportunity to kickstart your food truck journey with confidence and clarity. Register now and take the first step towards a successful mobile food business!
Let’s get your catering or food truck rolling!
Space is limited so Register today using the QR code below or the following link: https://learn.foodfinanceinstitute.org/#/mobile-food
Date: Saturday, November 1
Time: 9:00am – 1:00pm (Doors open at 8:30am)
Location: County Administration Building, 212 6th Street North, La Crosse WI.
Workshop Agenda is as follows:
8:30 am: | Introductions and Welcome |
9:00 am: | Food Truck and Catering Financial Preparedness. Part 1: Align Your Business Model Part 2: Align Your Financial Management Process. Speaker: Peter Robertson, Founder – RP’s Pasta Company/Tribe 9 Foods, & Food Brand Specialist in Residence – Food Finance Institute |
11:30 am: | Lunch from Local Food Entrepreneur! (Lunch is provided for free!) |
12:00 pm: | Navigating the Food Truck Regulatory Process Speakers: La Crosse County TBA, Sanitary/public Health Inspector |
1:00 pm: | End of Program |
Parking & Entrance Instructions:
Address: 212 6th Street North, La Crosse WI.
You may park anywhere within the red box area.
To access the parking lot, use either State Street or 7th Street (follow the yellow arrows).
Please enter the building at the location marked by the green arrow.

For more information contact addison.vang@wisc.edu
Click the organization’s logo to visit their website and explore their mission, programs, and services.




